GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows ...

Gamepad and Smartphone neon sign vector. Games for Smartphone Logotype, Emblem in Modern Trend Design, Vector Template, Light Banner, Night Vivid Video Game Promotion, Design Element. Vector Billboard ...

Amid shifting habits in media consumption, live sports have demonstrated significant staying power. Over the past five years, the NFL has consistently claimed at least 70 of TV’s top 100 telecasts, ...

For the second week in a row, Activision is coming under fire for their use of generative AI, but this time for a much stranger reason. Over the weekend, followers of Activision’s Instagram page ...

A watershed moment could be close for advertisers who have long wanted to do more in the gaming channel, as more marketing opportunities arise in premium games. For one thing, the growth of ...

Some mobile games discreetly incorporate ads, but classics like Red's First Flight offer ad-free gameplay, evoking nostalgia.

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Changing the interstitial order boosted ad revenue by 24%. Simple tweaks in UI drove a rise in rewarded video engagement. Across all experiments results showed that minor frontend changes can drive ...

Microsoft announced some significant changes for Xbox Game Pass today, headlined by a 50% price increase for Game Pass Ultimate, bringing it up to $30/month. But it may not be the last change for the ...

After the announcement of a 50% price hike for Xbox Game Pass Ultimate, many Xbox fans are understandably calling it quits. Leaving Game Pass behind doesn't necessarily mean people won't be playing on ...

Nexon, the developer of looter shooter The First Descendant, has apologized and says it's investigating after an AI ad for the game appeared to use a streamer's likeness without their permission. A ...