To install FLauncher on your smart TV, follow these simple steps: Switch on your smart TV and head to Your apps section. Scroll all the way to the right and select Add apps. In the Search for apps and ...
Streaming viewers spend a lot of time on the home screen of their TV clicking around before choosing an app or selecting a title to watch. In advertiser-speak, that makes the home screen a good place ...
LG Ad Solutions reports significant growth in general-market advertisers using Home Screen placements, underscoring the surface’s rise as CTV’s highest-impact real estate. MOUNTAIN VIEW, ...
"The consumer and advertising community's response has been incredible. Our disruptive ad-supported business model makes the television completely free to consumers, but the most exciting thing about ...
Ilya Pozin made a bunch of money when Viacom bought Pluto TV, the free video-streaming company he co-founded, for $340 million four years ago. Since exiting Pluto about a year after that deal closed, ...
Xumo, a streaming platform joint venture between Comcast and Charter Communications, has released a report that highlights the power of connected TV (CTV) home ...
Before you even pick who’s watching, Peacock wants brands to say hello. According to The Verge, starting next year, Peacock ...
LG Ad Solutions, a global leader in advanced connected TV (CTV) advertising, today (18th November, 2025) released new findings illustrating how the Smart TV Home Screen has become the new "first ...