Life isn’t easy for small carmakers, but it can be easier when they find good partners. British firm Ariel has one in Honda, which has supplied engines to the company for the past 16 years, and will ...

The Ariel Atom is a gloriously minimalist car that is perfect for the racetrack or flying down the back roads in a car that is essentially a tube frame bolted to a Honda engine. Honda UK and Ariel ...

No roof, no doors, no windscreen, no carpet, no heater, no stereo...This is pretty much how Vicki Butler-Henderson described the high performance Ariel Atom sports car. Sure, she did say that it is ...

Ariel, the boutique UK-based carmaker known for producing some of the wildest vehicles on four wheels, is celebrating its 25th birthday by announcing its most powerful car ever, the Ariel Atom 4RR.

The Ariel Atom roadster just received its biggest makeover since it was introduced back in 1999. Now entering its fourth generation, the Atom only shares three parts with the outgoing model: the ...

Ariel Motor has unveiled the second generation of the Nomad, promising even more fun behind the wheel, no matter the terrain. The Nomad 2 may look familiar, but it’s actually a clean-sheet design, ...

Ariel is one of those tiny British companies that you just know is run by somebody extremely passionate about cars without having to read on it. How? Well, it makes the kind of cars that anyone who ...

One of the coolest minimal cars that is at home on the race track as it is the highway is the Ariel Atom. Ariel has announced an all-new car that keeps the iconic design of the original and turns it ...

Ariel Motor Company, the UK-based low-volume manufacturer of mad-cap lightweight road and track cars, has launched the all-new Ariel Nomad 2 — a rugged, off-road sports car with an exposed cockpit.