As a huge fan of the Wicked franchise, I'm undeniably hyped for the sequel Wicked: For Good, but no thanks to the film's lacklustre poster campaign. While the first film had its own poster drama (even ...

The “Wicked: For Good” official poster was originally leaked at this year’s Cinemacon, but it has now been officially released alongside the date of the film’s first trailer debut. The poster features ...

It might be easy to take them for granted sometimes, but posters can play a large role in both a film's marketing before release, and a film's status—iconic or otherwise—after release. A great poster ...