Each year, when Pantone and other color-centric businesses name their Color of the Year, it’s often a gauge of the mood of the country: are we festive, pensive, earthy or bold? The recent announcement ...

It’s your year, baby! Classic Blue – Pantone 19-4052 for 2020! (Image courtesy of Pantone) From on high, word comes that the Oracle at Pantone has spoken! The paint company’s pick is in for 2020, and ...

Forbes contributors publish independent expert analyses and insights. Joni Sweet is a journalist who covers travel, wellness, and adventure. This article is more than 5 years old. India's "Blue City," ...

Can the latest color of the year help people feel better? Or just help sell a lot of stuff? By Jessica Testa The people at Pantone know that times are hard. “Many of us,” the color company said in a ...