The three stages of selling a retirement plan into a company, prospecting, proposing and closing all require preparation and creativity, according to Marilyn Pearson, Vice President at Merrill Lynch.

Prospecting is the lifeblood of financial advisors, but it can be difficult to come up with effective recruiting techniques, especially when creativity is key in a highly competitive environment.

FORT WORTH, Texas--(BUSINESS WIRE)--Simpli.fi, the programmatic advertising platform built for the scale of localization and personalization, has introduced Prospecting Dynamic Creative for Auto, the ...

(By Loyd Ford) You are a brand or you are a commodity. This is the same for you as it is for the radio stations you sell. Become a brand. Join a local networking group, bring that networking group ...

One of the most basic principles of marketing is targeting the right audience. Targeting is obvious for some products and businesses, less so for others. In some cases, you may be targeting parents, ...

I was on a conference call recently and someone asked the question, “Does anyone have any creative ideas for getting in to see someone who is consistently ignoring my voice mails?” [Insert sound of ...