Freemium is a business model where basic services or features are offered for free, while premium services come with a cost. This approach aims to attract a large user base quickly, allowing you to ...

The journey new users go through when using your product directly affects how the product is evaluated and how it is perceived. The business model you choose strongly influences the entire funnel, ...

When growing your business, it's important to figure out what model fits best for your business. Today, one popular strategy is the freemium model. Here's how to know if it's right for your business.

Back in the late 2010s, edtech-business experts advised most companies against a freemium model, in which users would get limited access for free and have to pay for more substantial offerings. At the ...

Building a freemium product or service is only the first step. Once you’ve done the work to build and launch a freemium product, you will have to collect initial market reactions and see how the ...

Freemium — a business model that offers basic features at no cost and charges users extra to access the entire platform — is widely known in consumer tech and streaming services, as brands such as ...

You always have to, at least, burn some calories to acquire something in nature: Everything has a cost. Maybe that’s why the concept of zero price sometimes tricks our primal brains so effectively. It ...

Software solutions providers face an ongoing challenge in an increasingly-competitive marketplace. How do they get the word out about the tools they offer? This is especially true of B2B software ...

Tanaza, the leading provider of HW-agnostic Wi-Fi management software, is excited to announce the launch of its new freemium model and marketplace concept. MILAN ...