To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

All three of these corporate behemoths’ updated wordmarks are somewhat heavier than their predecessors, while not representing radical changes. Unlike Walmart’s brutalist look of a generation ago, ...

Bentley has unveiled a simplified version of its familiar Winged B emblem, marking only the fourth rebrand since the carmaker was founded more than a century ago. Created by Bentley's in-house design ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...