The path to a successful business is built through clear and measurable goals. With the year’s second quarter underway, it’s time to reassess objectives and ensure alignment with the overarching ...

In the complex world of paid marketing, setting clear and measurable goals can be the difference between a thriving campaign and a wasted budget. The need for precision in paid marketing has never ...

Small companies that develop measurable deliverables assign metrics or numbers to specific goals, projects or endeavors. The metrics are the measurable elements, and the deliverables are the results, ...

Change is hard—especially when it completely transforms the way a company operates. Business owners and employees alike must become familiar with new protocols and processes, and understand how to ...

After years of working as a wealth manager, I discovered that helping people create financial plans for their future was often tied to helping them clarify their goals, too. What I’ve found is that ...

Rich Kaestner is project director of the Consortium for School Networking’s Green Computing Leadership Initiative. Schools need to create a solid framework to gauge their projects’ effectiveness ...

Companies that want to attract more candidates from historically marginalized communities should update their job ads to include measurable diversity goals, according to a March 27 report from Chicago ...

It's not so important to complete a project; it's important for projects and actions to make a difference. The methodology here provides a framework for showing actual impact, and in so doing, ...

It’s New Year’s resolution time, and that means people setting ambitious goals to change their behavior only to wonder, a month or so later, why nothing changed. We’re still within that one-month make ...