Moomin merchandise and fashion: 80 years of ultra-savvy marketing that taps into childhood nostalgia
On a visit to the British Library in London to research this piece, I was preceded by a woman with a lilac-coloured tote featuring a mischievous-looking girl with a severe top knot and black dress. I ...
7-Eleven is launching its new range of six limited-edition bags featuring Scandinavia’s wildly popular Moomin in an exciting new crossover Earn a stamp with every $5 spent at 7-Eleven; collect 3 ...
This summer, established bubble tea brand, CUPP, is partnering with Moomin Characters to launch the UK’s first Moomin-themed bubble tea extravaganza, perfect for boba and Moomin lovers alike. Renowned ...
The "MOOMIN! Moomin Exhibition" opened at Matsuya Ginza on April 16th. The exhibition commemorates the 100th anniversary of the birth of Tove Jansson, the creator of the "Moomin" series. Approximately ...
Finland’s beloved Moomins are celebrating their 80th literary birthday this year, marking eight decades since their distinctive, hippopotamus-like figures first charmed global readers. Author and ...
TAMPERE, Finland (AP) — The Moomins, Finland's most lovable literary cartoon family, are celebrating their 80th birthday this year. The chubby, white, hippopotamus-like characters have captivated ...
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