Images shape how people recognize, remember, and trust brands long before a single sentence is read. A logo glimpsed on a ...

The value of visual branding in today’s world cannot be overemphasized. Customers are bombarded with information from so many sources that their attention spans have dwindled, and businesses are ...

Forbes contributors publish independent expert analyses and insights. Leadership Strategist Dan Pontefract covers leadership and culture. The most successful leaders aren't just those who talk the ...

You are a visual communicator. I know this because I am, and because we all are. Before we learn to speak, we communicate visually—marking surfaces with crayons and paints, making sense of the world ...

People who can't visualize an image in their mind's eye are less likely to remember the details of important past personal events or to recognize faces, according to a review of nearly ten years of ...

Ten years ago, while walking down the stairs, my daughter fell ten steps, hit her head on a sharp edge and landed bleeding and twisted on the floor. She then convulsed and foamed at the mouth. Thank ...

" Our test, called the Imagination Perception Battery (BIP), is designed to assess the link between perception and mental imagery through the different visual qualities that enable a scene to be ...

Politics isn’t my usual beat. As a music photographer and a regular contributor to Paste, I have spent years documenting the communion between artist and audience—the electric moments that define live ...