AMR Research predicts that growth in the CRM market will exceed 40% per year over the next several years. That phenomenal expectation helps explain why enterprise resource planning (ERP) firms, whose ...

In 2025, CRMs go far beyond simple customer lists. Modern CRM platforms are AI-powered growth engines, integrating everything from sales automation to marketing tools and support. My team and I have ...

Finding themselves sweating in the current gloomy economic climate, companies are especially eager to harness their wild customer relationship management (CRM) data to maximize their marketing dollars ...

CRM systems equipped with analytics help companies organize, study, and interpret customer data to understand patterns and ...

Customer relationship management software (CRM) is usually described in generic terms as a tool overseeing the enterprise’s interactions with customers. While this is basically correct, it fails to ...

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. A customer relationship management ...

CDP vendors owe a lot to the popularity of analytical CRM platforms. Salesforce created the customer relationship management (CRM) software market as we know it today, and with the rise of Salesforce ...

Editor-in-Chief of Crmguru.com, Bob Thompson and Paul Berger, Professor of Marketing and Quantitative Methods at the School of Management, Boston University have predicted that Analytical CRM will ...

NEW DELHI: The students of the FORE School of Management have come up with an Analytical Customer Relationship Management (CRM) package. Developed under the guidance of Dr S Chandrasekhar, chair ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Siebel Systems Inc.s purchase of nQuire Software Inc. last ...