Communication models are frameworks that explain the process of communication according to various simplified models that make the multifaceted nature of communication tangible and understandable. One ...

This study is led by Prof. Ping Zhang, Dr. Yiming Liu, Yile Song, and Jiaxiang Zhang (State Key Laboratory of Networking and Switching Technology, Beijing University of Posts and Telecommunications).

The advent of Artificial Intelligence in the corporate world is disrupting existing business processes and changing the way organizations are run. AI is fast becoming a cornerstone of how businesses ...

At its core, public health communication is about connecting with people—not just delivering facts, but designing messages that reflect what people need, fear and value. What’s often overlooked is ...